AFP > Research & Statistics | Fundraising research > Boomers Lead Generation Giving, But Younger Groups Showing Potential: "Boomers, defined as those born between 1946 and 1964, now give an average of $1,361 annually, compared to $1,138 for older Americans. 'Late' boomer donors (those born between 1956 and 1964) give 21 percent more than their older cousins.
Thirty-three percent of boomers said they plan on giving more in the future. In contrast, older donors in pre-boomer generations were more likely to reduce their giving in the future (26 percent) than increase it (just 12 percent)."
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